Often times people ask me why I post my titles in the forms of questions. The simple answer to that is because people like to read more about topics when it is something they are questioning. The other big reason why I post my titles in the form of questions is because it is a big winner in search traffic. I’m not a big SEO kind of guy, but it is one of the things I do to help boost search traffic.
Grabbing a reader’s attention is the most important thing to a blogger. Nobody will force themselves to read something if the title of a post is weak. People usually will crave reading something that is elegantly titled. This is why questioning your readers is really helpful. For example, if I titled this post “Do You Want Search Traffic?” it might really grab any blogger’s attention really easily. There are also other options like posting questions in the form of asking them in first person. For example, “How Do I Attract Search Traffic To My Blog?” It is really interesting because you will probably gain not only search traffic, but when people read your title’s they might think that you are asking them about the topic, instead of thinking they will find information for that topic. Most people read these kinds of posts because it is a post where they can share their thoughts and engage in a conversation with the blogger. I had titled a post previously called “What Should I Post About?” and I was definitely attracting search engine traffic in addition to traffic where people thought I was asking them what I should post about. Some readers even said to me that it was interesting how I leveraged traffic, by asking a question, but it showed that the post was read by many.
Another awesome way to gain search traffic is by posting about relevant topics in which you think people will be searching for in the near future. For example, if the super bowl is coming up I would post about it in a question format like this “Who Is Going To The Super Bowl?” I would talk about who I think is going to play in the super bowl and go elaborate on it. It would be bound to gain search traffic because football fans always are into finding out about who other people think will go to the super bowl.
There are some bloggers who start blogs around current issue topics or events. Many of these kinds of blogs are targeted highly by search traffic because they cover various topics in a shorter amount of time. Most of the information on the blog is news type information, but some blogs created around events can do really well. If you have a blog that has to do with basketball season, it will probably be highly read during the time up until the NBA finals, but afterwords, if more news type information was wrote about, people might not visit it organically, but it will probably continue to get search traffic. There are many people who start blogs for the Olympics. Obviously, not many people would read it when the Olympics are not going on, but there would probably be numerous people who read each and every post during the Olympics. You never know the bloggers who blog about these topics might rack up enough traffic to create a large stream of income. Most of the bloggers who blog on such topics probably have other blogs and start short term blogs for just some extra fun (and maybe income too!)
Short-term blogs are focused on really specific niches. The chance for a short term blog gaining a lot of attention, in less time, is higher than a regular blog because of the blog’s focus on a specific niche.
If you could blog on a specific niche, what would it be?
Tuesday, December 2, 2008
Attract More Traffic In Little Time
2008-12-02T08:30:00-08:00
Romil Patel
Blogging|Building Blog Traffic|
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